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com or sending your pitches to the Ayre Group by using our Ventures Capital form.{/INSERTKEYS}{/PARAGRAPH} What is your business is trying to achieve? Writing a description for this thing for general audiences is bloody hard. If your product is highly technical, having multiple one-pagers addressing different audiences may be useful. It also makes your business much more sharable, both internally within VC firms and externally among investors. Does management have a track record of creating or helping to build growth companies before this one? It may take a short book to explain how your business works and its possible applications fully. Are customers using it even in beta? Some look similar to what has proven successful with existing tech companies, while others are novel concepts, with the ability for unusually low overhead, or entirely new monetization paradigms such as micropayments. Is there a management team with depth in place? That may well be true, but to find the investment money their ideas need, blockchain innovators will need to package and prepare their concept. This preparation will allow venture capitalists and equity funds to understand the idea, understand the importance of the concept, and see that there will be a return on their investment. Who are you? Wright Blockchain and Bitcoin start-ups are on the radar of many equity funds and VCs looking to invest in the technology, without risking investing in a coin. A great one-pager will help you have a better initial conversation with potential investors and partners. Start building your product, start testing your market interest, start seeking out partners to join your team. Is the business already being built? What is the revenue model, and when does it kick-in? Who, who, who, who? They know that with some investment capital, they can change the world. How are you addressing it? The trio shared their considerations when it comes to investing in new businesses. So while a one-pager may leave out important details, it provides an excellent opportunity to develop a language for describing your business in a succinct but exciting way. Having a foundation of shared trust from previous business ventures or friendship is one of the most desirable unfair advantages an early-stage team can have. Is the technology scalable? {PARAGRAPH}{INSERTKEYS}The blockchain space has no shortage of intelligent idea people who have the next great idea written down on a cocktail napkin. Of those that do, few that can succinctly explain why, for example, building on Bitcoin gives them a competitive advantage or opens up a new market not possible before.