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Before we get into specific calculations, one thing casinos will do is take a look at all trips within a The Magic Formula: Average Daily Theoretical (ADT) Loss.


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average daily theoretical casino industry)

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Many savvy players carefully monitor their average daily theoretical to maximize their offers. I know of players who will "clock out" at table.


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1-veda.ru › blog › gaming-mathematics › theoretical-win.


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average daily theoretical casino industry)

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"ADT is accumulated daily theoretical win, and is the current sum of the coin in hold for all of the gaming sessions that have thus far occurred during the casino day.


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average daily theoretical casino industry)

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1-veda.ru › blog › gaming-mathematics › theoretical-win.


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average daily theoretical casino industry)

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BN55TO644
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Many savvy players carefully monitor their average daily theoretical to maximize their offers. I know of players who will "clock out" at table.


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average daily theoretical casino industry)

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How casinos calculate your daily value for offers and comps on a player's Average Daily Value (also referred to as Average Daily Theoretical or ADT). Every casino uses slightly different math to calculate theoretical, but this should give you a Can you shed light on the Vegas market for the following.


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The theoretical win for players who play Casino War is () × (total amount wagered). The theoretical win from players who place a wager on the pass line in​.


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During our most recent podcast I attempted to explain what Average Daily Theoretical (ADT) was all about. If you didn't catch our podcast, listen.


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average daily theoretical casino industry)

Postforma is a similar document that is used for measuring acutal profitability of a program. G Goal The purpose toward which an endeavor is directed. Criteria The selected parameters that need to be met to receive an offer or enter a tier or segment. ADT, theo win, slot occupancy — these are just few terms that are tossed around daily by casino executives, marketing teams and database marketing departments. S Script or Point Redemption The financial term for the cost of the cash back redemption. Segments Defined groups within the database based on recent play and used to determine the offers the patron will qualify for. This list should help make meetings and casual conversations with casino industry veterans less stressful.

How often is it you meet a 3rd party service provider or even an agency that doesn't know your lingo? Also known as "casino win. Can include email as well. Core Program Regular monthly life-cycle program. F Frequency How frequently often a player visits and has activity.

The length of a trip and associated parameters vary widely. There can be a large discrepancy from theoretical win Twin if someone hits a jackpot or if there is a savvy table games player.

If you're new to gaming or average daily theoretical casino industry) new employees, please refer to the below glossary of average daily theoretical casino industry) marketing terms. Trips in a distinct time period can also define this.

This includes all program-specific expenses and revenue. Player Type Usually used as a stratification tool based on distance of residence or by average daily theoretical casino industry) type.

Share The portion of the spending that occurs at our facility vs. Response Rate The quantity of players who responded to an offer expressed against the total group of players issued offer s. O Offer Redemption Percentage The quantity of players that redeem a specific offer expressed against the total number of offers distributed.

The period of time used depends on the overall RFM of the member file. In actuality, it is dining argosy kansas city casino involved in increasing loyalty average daily theoretical casino industry) therefore the RFM of each player.

Marketing Mix The percentages read more dollars budgeted to each sub department in the overall marketing department.

Stratification To divide guests into a series of graded statuses or classes; i. Market Share The amount of Guests that patronize our casino vs. Examples include local, junket busgroup conventiondestination, etc. A common method of assessing value of customers through recency, frequency and spend.

B Bonus Points Points that are average daily theoretical casino industry) earned but rather casino email based on a promotion or event. This is based on game type, skill level, odds and system settings. K Key Metrics Identified areas of measurement that are considered high priority in analyzing operational performance.

Slot Occupancy A plan of action intended to accomplish a specific goal, using all the forces to execute approved plans as effectively as possible.

Recency A method of measurement that identifies how recently a wager or purchase has been made. This includes all program-specific expenses and forecasted revenue.

Postforma A document that measures the profitability of a specific program. We get it, we know your language, and we're here to help. Preforma is a similar document that is used for forecasting a program's profitability. D Database All player data collected through average daily theoretical casino industry) player's club, including gaming data, demographics, preferences, etc.

H Hold The amount the game or group of games made for the organization. Also known as "actual win. Modeling Identifying particular demographics that model a particular behavior such as gaming characteristics.

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Profit Margin The percentage of expense compared to revenue. It is generally one of the larger expense items. N New Members New patrons joining the player's club database. T Tactical Tactical Execution An expedient for achieving a goal; a maneuver of less long-term significance than strategic operations or strategy. This sometimes means re-activating members from the member file that have become inactive. This can be attributed to a loss in frequency or spend. Used primarily in determining acquisition efforts. Demographics Characteristics such as annual income, age, sex, distance to the casino, etc. Actual Win The monetary amount the casino actually wins from a player. This includes one-to-one service, personalized benefits, direct mail offers and copy, etc. Direct Mail Mail programs in which offers are targeted to guests based on specific, pre-selected criteria with a specific marketing goal acquisition, retention, reactivation, etc. Acquisition, Loyalty, Downtrender, Recapture, Birthday, etc. M Marketing Everything involved in the movement or sale of goods. Preforma A document that projects the profitability of a specific program. Casino Win The monetary amount the casino actually wins from a player. Carded coin-in reflects only coin-in generated using a players club card.